Recent policy, such as the EU General Data Protection Regulation, reflects mounting public concerns around emerging data practices, RRI, data ethics and privacy. VIRT-EU addresses these concerns at the point of design through researching and intervening upon the development cultures and ethics of the next- generation IoT innovators. We ask how do European IoT innovators and developers make ethically consequential decisions – about code, hardware and data – for new connective devices? What assumptions about human behavior, privacy and freedom underpin European cultures of IoT innovation?
The main objective of VIRT-EU is to affect the design and development processes of technological innovation by integrating PESIA tools with developer practices, resulting in better alignment with ethical and social values of EU citizens.