Recent policy, such as the EU General Data Protection Regulation, reflects mounting public concerns around emerging data practices, RRI, data ethics and privacy. VIRT-EU addresses these concerns at the point of design through researching and intervening upon the development cultures and ethics of the next- generation IoT innovators. We ask how do European IoT innovators and developers make ethically consequential decisions – about code, hardware and data – for new connective devices? What assumptions about human behavior, privacy and freedom underpin European cultures of IoT innovation?


The main objective of VIRT-EU is to affect the design and development processes of technological innovation by integrating PESIA tools with developer practices, resulting in better alignment with ethical and social values of EU citizens.

We have been working hard for the last six months learning what are the concerns that trouble innovators, developers and designers working in the context of the Internet of Things (IoT). Security and ethics keep coming up as really important in academia, industry and the media (see f.i. Berman & Cerf 2017 or Waddell 2017).

“Managing Risk in the Digital Society” was the central theme of the 13th Internet, Law and Politcs conference scheduled for the 29th and 30th of June in Barcelona. Virt-EU researchers attended an ad-hoc panel willing to display some preliminary research outputs.